Pacifica Continental

What is Assessment and how to apply it in the company

Managing a team is not a simple task. This process requires adequate planning and the use of effective strategies to get the most out of professionals and obtain good results. Therefore, it is necessary to implement methods that help the evaluation and monitoring of performance.

Assessment is a mapping method used to ensure the alignment of the professional’s profile with the position and the company. By identifying their skills and difficulties, it is possible to determine the level of aptitude of the individual for a specific position.

With the use of this tool, Human Resources professionals are able to make more assertive decisions and optimize the productivity of the team as a whole. In this way, people management is improved with this practice.

Check out the following content to find out what assessments are, why they are important and how to apply it in companies.

What is Assessment?

The assessment is an evaluation method that aims to identify the skills, competencies, behavioral characteristics and experiences of a professional. The idea of the assessment is precisely to better identify the behavior and performance trends of the individual to carry out a more elaborate assessment and see more in-depth details.

Assessments are used by managers or Human Resources professionals to determine a professional’s skills and ability to fulfill the requirements and responsibilities of a particular position. It is possible to analyze these behavioral and performance trends through specific tools, such as group dynamics, profile tests and other methodologies.

In this way, the company manages to direct the professional to the ideal position and functions to know how to get the most out of each individual and increase their performance during the execution of the work.

In addition, these tools have several functionalities. Recruiters can apply them during the selection process to determine whether the candidate has the necessary profile for the specific position, as well as in the day-to-day of the company to analyze the performance and development of current employees.

What are its benefits?

Each assessment has its own objective and specific approach, but all evaluations serve as an essential tool to optimize people management work and team productivity.

By identifying the skills, competencies, behavioral characteristics and potential of employees, an organization is able to get to know each individual better and make more informed decisions. That way, you can use these insights to effectively screen candidates, offer promotions, and promote training and development programs.

Assessments can also help identify skills gaps and plan actions to address those gaps. These insights are very useful for companies, as they demonstrate strengths and aspects that must be improved, forming a successful model.

In addition, they help ensure that employees are in roles suited to their skills, competencies and interests, improving team performance. Strategies like this directly contribute to the success of the business as a whole, with more trained and satisfied professionals.

Furthermore, assessments are extremely important to identify those who have the potential to take on leadership positions or play key roles in the company. In this way, it is possible to develop and retain the organization’s internal talents, reducing the need for external hiring and promoting the career progression of employees. This results in the creation of a healthy work environment, which increases productivity, satisfaction and talent retention.

How to apply Assessment in companies

The assessment can be applied both during the candidate selection process and to assess the performance and development of existing employees. On both occasions, it is important to follow certain steps to ensure the alignment and effectiveness of the evaluations.

Define objectives

First, the company must clearly state the goals and objectives of the assessment. This is essential to direct the process and select the right tools, ensuring the results of the process.

Select the tools

With a wide variety of options, it is important to identify which assessment tools are ideal for achieving the established objectives. Some examples include psychometric tests, structured interviews, questionnaires, simulations, among others.

Apply the assessments

It is necessary to administer the tools to individuals and perform data collection to conduct an efficient process. Thus, the company must ensure that the process is fair, transparent and well-structured, respecting the ethics and privacy of participants.

Analyze the results

This step is crucial to understand the data through numerical indicators or not, and obtain relevant insights. The company must use the results obtained to identify patterns, strengths and areas of development for each evaluated individual. 

Take action

After evaluating the results, the company is able to carry out individual or collective action plans. Therefore, this information must be used to make informed decisions regarding hiring, career development, training, feedback, and other aspects of people management.

Monitor and revise

Finally, track the progress of assessed individuals over time and periodically review the results obtained. The company must verify the impact of the actions taken and make adjustments as needed to ensure the effectiveness of the process.

In summary, the administration of assessment tools brings a series of benefits to the growth of companies. These strategies are essential for gaining valuable insights about employees, promoting their growth and development, and driving organizational success.

Pacifica Continental offers knowledge and experience in different market sectors to develop customized solutions to improve companies’ talent attraction and retention strategies. Get in touch with our specialized team to learn more about our recruitment, market mapping, outsourcing and assessment services.

Written by Maria Eduarda Magalhães