Pacifica Continental

The role of the recruiter in companies

The recruiter, or Headhunter, plays an important role in the structure and, consequently, the performance of a business. This is because this professional is responsible for identifying the most valuable asset of an organization: people.

To attract and identify qualified talent for a specific position, the recruiter must have experience in the area and understand the needs of the company. Thus, their work requires planning and an efficient strategy to identify and recruit the best talent for the function and the culture.

Continue reading to find out what this professional is, what makes a good recruiter and what are their main characteristics.

What is a recruiter?

First, it is necessary to understand the role of a recruiter in their work. The recruiter is responsible for meeting hiring objectives by filling open positions with talented and qualified candidates.

Typically, the recruiter manages the entire lifecycle of the recruitment process. This involves sourcing and selecting candidates, coordinating the interview process, and facilitating job offers and negotiations, while ensuring candidates have a fair and enjoyable experience.

The result of the recruitment and selection process depends greatly on the planning and execution of this professional. To conduct effective recruitment, the recruiter must understand which positions need to be filled and which technical, psychological, and behavioral characteristics are essential for each specific job. This way, it is possible to achieve the objective of selecting the ideal candidate to increase team productivity and business performance.

What makes a good recruiter?

A qualified recruiter is one who, within his role, is able to identify the needs of the company and understand what candidates are looking for in order to attract them. Likewise, a good recruiter is able to create a welcoming and comfortable atmosphere for candidates, thus managing to convey a positive image of the company and gather important and advantageous information about the interviewee.

Undoubtedly, certain attitudes are essential in the professional’s conduct. Some examples include being prepared with information and answers to possible questions to come, reading candidate data carefully, breaking tension, and making the scene inviting.

In addition, instigating more in-depth answers, locating the candidate’s expectations and comparing them with the vacancy offered, and working on active listening are great ways to show attention to the candidate and ensure that the most suitable professional will be selected.

Finally, it is important to keep in mind that the candidate’s remuneration must be based on their competence and productivity, avoiding baseless wage disparities and ensuring that the company and the professional are satisfied with the proposal.

Essential skills of this professional

There are some characteristics and skills necessary to carry out the tasks of a recruiter. Take a look at some of the main skills of this role below.

Good communication

Effective communication is key during the recruitment process. For this reason, the recruiter must express himself clearly and objectively, as well as know how to listen and interpret correctly. This way, it is possible to avoid communication errors and ensure that the company and the candidate have a good experience, resulting in an assertive hiring.


The recruiter must conduct an honest and trustworthy process, as opposed to shallow and impersonal interviews, which do not take into account the uniqueness of each interviewee. Therefore, it is important to apply assessments impartially and equitably without unconscious bias. At the same time, it should be highlighted the importance of expressing a certain individualization in each practice.

Stay up to date

Like other professionals, recruiters accommodated in their social cycle and without gaining new knowledge do not usually develop and reach social groups other than their own. Therefore, it is up to the professional to actively seek to improve his skills, diversify his cycle, and get to know dissonant realities, capable of offering essential skills and perspectives to perform his function.

Analytical vision

Analytical vision is essential to ensure that the recruitment process delivers the best results. Therefore, this professional must be able to understand, evaluate, and judge candidates and situations objectively and strategically. This way, it is possible to monitor the performance of the process and map the areas that need to be improved in order to obtain better results and recruit the best talent.

Finally, the job of the recruiter has a great influence on the performance of an organization, since the quality of employees is directly linked to the productivity of the business. Thus, a well-done recruitment can raise employer branding, attract highly qualified professionals, strengthen the company’s culture, and improve overall performance.

Pacifica has a team of specialized recruiters capable of attracting, identifying, and selecting ideal talent for your business. Our market expertise and customized solutions provide a strategic vision that can improve your company’s recruitment process and drive growth. Contact us to find out more about our recruitment solutions.

Written by Vitória Assayag e Maria Eduarda Magalhães